Amsterdam Special Effects / 2025
Project Held — Roxy Box
A human-sized action-figure box and printed panels for SVO vakopleiding food.
Client: SVO vakopleiding food
Human-sized packaging
For SVO vakopleiding food we built Roxy Box, an action-figure box for Project Held. A familiar toy-packaging shape became a human-sized physical set piece.
Construction and printed finish
We also supplied two additional printed panels. The contour-cut panels and purple dressing make the object recognisable from a distance. The photograph shows the completed box in the workshop. Printed parts were produced with a specialist supplier.